Nike Legacy Collection

Nike Vision’s new Nike Legacy Collection is designed to make it easy for patients to find a great-looking, comfortable frame—whether they’re shopping for their first pair, a style, or an everyday essential. With two versatile shapes, inclusive sizing from XS through XL, and colors for every personality, Legacy is a simple, confidence-building option to spotlight in your optical. Plus, your VSP^® patients can get an Extra $20 to spend on Nike frames with the Extra $20 frame offer through December 31, 2026.

Collection Highlights to Share with Patients

• Inclusive sizing (XS–XL): Options for kids, teens, and adults—great for family shopping and easy reorders.
• Two updated, fan-favorite silhouettes: Timeless shapes with a fresh, modern feel that complement a range of face shapes.
• Comfort for everyday wear: Built for movement, so patients can wear them confidently at school, work, and play.
• Color for self-expression: Brighter, playful hues in smaller sizes and refined, versatile tones in larger sizes.

Quick Qays to Market Legacy in Your Practice

1. Create a small “Find Your Fit” display: Merchandise XS–XL together to emphasize family-friendly sizing and easy comparison.
2. Prompt the handoff: Ask staff to mention Legacy during frame styling—especially for active kids/teens and patients looking for an everyday staple.
3. Use color to guide recommendations: Suggest bright tones for kids who want something fun and neutrals for patients who want a versatile look.
4. Highlight comfort and versatility: Position the frames as an easy-to-wear choice for school, sports, commuting, and screen time.
5. Bring it to your channels: Feature the collection on your website, appointment reminders, and social posts (where applicable) with a simple message: style + comfort + inclusive fit. Reach out to your Marchon rep for shareable assets. 

Ready-to-Use Patient Messaging

• Short description: “Meet the Nike Legacy Collection—two versatile frame styles with inclusive sizing from XS–XL, designed for comfort, movement, and everyday wear.”
• Family-focused line: “Frames for every generation—find a fit for kids, teens, and adults in one easy collection.”
• Color callout: “From bold, playful hues to modern neutrals, Legacy makes it easy to show off your style.”
• Call to action: “Ask our optical team to help you find your best fit in Nike Legacy.”

By spotlighting an inclusive, easy-to-merchandise collection like Nike Legacy, you can simplify the frame selection process and help patients leave with eyewear they’re excited to wear. Consider featuring Legacy this month in your dispensary and inviting patients to try on multiple sizes and colors to find their perfect match.